PPC vs. SEO: Most Expensive Keywords
Some industries and verticals have higher prices to pay in paid search (PPC). Check out the infographic below that shows the most expensive keywords to bid on in PPC, and essentially where Google makes the the biggest cost per click. The companies in these verticals should definitely consider a strong investment in organic SEO in addition to their PPC campaigns. The long-term investment of winning top rankings should eventually trump [...]
Bean Bag Toss Game
Bean bag toss game is more popularly known as Corn Hole if you are in the Midwest. Its hard to go to a cookout, BBQ or back yard party with out playing this game. This is also a great game to play while tailgating before your favorite football game or race. I’m impressed with all the creative designs of bean bag toss/corn hole boards I’ve seen. College designs, ones that [...]
Google + iPhone App in App Store
Google + finally launches the iPhone app in the Apple store. Personally I would have tried to launch the Google + app at the same time as the social network went live just to grow adoption. Most of my social updates come from my mobile phone, so maybe I’ll use Google + (plus) more now that I can get it on my iPhone. Here is the description of the Google [...]
Air Guitar Championships in Chicago
The US Air Guitar Championship 2011 is July 23rd in Chicago and hosted at the Metro. I’m tempted to go see this air guitar contest as I’m sure its very entertaining. I wonder what air guitar songs will be used. Will they be traditional air guitar songs, or will the contestants try some newer songs or do they stick with the classics? If you are new to air guitar moves [...]
Blog SEO Tips
I’m amazed at how many friends, co-workers, family members and small businesses have blogs today. Even if they aren’t hardcore online marketers or ever hope to be, I’m beginning to receive more and more questions about blog SEO and what they can do to increase traffic to their blogs. I found this blog SEO infographic on SEOmoz this week and its a great starter guide for optimizing your blog for [...]
LCD HDTV or Projector?
I need some advice. I don’t ask for it that often so I’m hoping you’ll all come through. My old tube TV just quit on me while playing Battlefield Bad Company 2. Anyway, I need a new one and am thinking about going for an LCD HDTV. Thing is, I’m not sure if I should spend the money on one of the new LED versions or just go with old [...]
Cost of Fireworks: How much do cities spend?
Who doesn’t enjoy a good fireworks show around the 4th of July? Most towns and cities have a fireworks display. I think we have all wondered just how much do these fireworks cost? They are festive and fun but after seeing the data from this Fireworks infographic, I am beginning to question if its really worth THAT much money?!? I think I’d rather see an extra few million dollars being [...]
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About
Hi, I'm Kevin Pletcher. 
I am a SEO & Online Marketing Consultant and Entrepreneur. I'm Passionate about Skateboarding, Skiing, Travel, Adventure, Food, Photography, Volleyball & Vegas.